There are 20 Courses included in this Professional Program
Mini MBA in Entrepreneurship Curriculum:
01 - Business Process Management
Business process management helps organizations control processes to achieve their goals and to be successful. Once processes are implemented, they must be monitored, evaluated, and optimized to make sure they are still meeting the goals that they were designed to accomplish. A business that can successfully manage its processes is able to maintain a competitive edge, while increasing productivity and efficiency and decreasing costs.
This course will introduce participants to business process management. Students will learn how business processes can help improve their company’s bottom line by providing a higher level of quality and consistency for customers.
This course is based on the six steps of the business process life cycle (create, design, model, execute, monitor, and optimize). It also includes information on process improvement tools such as Lean and Six Sigma.
02 - Global Business Strategies
This Basic Business Management: Boot Camp courseware program includes everything a student needs to get started on the road to success.
With sessions on inventory management, human resources, finance and accounting, marketing, sales, and even using social networking, students will be prepared to manage their new business. In addition, students will learn about different business structures, who is managing and who is leading, how to create a brand, and the value of a strategic plan.
03 - Communication Strategies
Communication Strategies will provide participants with an understanding of the impact that their communication skills can have on others, while exploring the different ways in which developing these skills can make it easier for them to succeed in the office and beyond.
This training course includes: identification of common communication problems; developing skills to ask questions; learning what their non-verbal messages are saying; developing skills in listening actively and empathetically to others; enhancing the ability to handle difficult situations; and dealing with situations assertively.
04 - Marketing And Sales
A small marketing budget doesn’t mean you can’t meet goals and business objectives, but it does require more creative marketing tactics. This course will show how to get maximum exposure at minimum cost, with effective, low-cost, and non-cost strategies to improve sales, develop a company’s image, and build the bottom line.
Topics covered include: a working definition of marketing; how to recognize trends; strategies for success; the value of trade shows; how to develop a marketing plan; and more.
05 - Budgets and Managing Money
Budgets and Managing Money will teach participants how to make informed and intelligent financial decisions. Rather than being omitted from the process, managers who don’t have a background in finance can fully participate in budgeting decisions and exercises once they have completed this training course.
This course includes lessons on basic financial terminology, budget preparation techniques, and tools such as ratio analysis, good budget decision making skills, and more.
06 - Managing Customer Service
The need for leading, promoting, and enhancing a customer-focused culture is essential within every organization.
This Customer Service Training: Managing Customer Service workshop will provide participants with an opportunity to explore their responsibilities within their role as a leader, supervisor, or manager in a customer service environment. As participants discuss the various skills and techniques, they will draw from their own personal and varied experiences to share elements of reward and challenge.
Participants will learn:
How to identify ways to establish links between excellence in customer service and their business practices and policies
How to develop the skills and practices that are essential elements of a customer-focused manager
How to recognize what employees are looking for to be truly engaged
How to recognize who the customers are and what they are looking for
How to develop strategies for creating engaged employees and satisfied customers in whatever business units you manage
07 - Purchasing and Procurement Basics
Purchasing and Procurement Basics are key skillsets for any employee to develop.
Purchasing and procurement extend past getting the products and services that the organization needs at the right time and the right cost. This field has evolved to include relationship building, supply chain management integration, and communication with stakeholders to continually improve processes and results.
This course covers all the essentials of purchasing and procurement. Some of the topics covered include:
The value of procurement
The five rights of purchasing
Checklist for supplier evaluation
The purchasing cycle
Managing competitive bidding with RFPs and RFQs
Techniques for successful negotiation
The role of cross-functional teams in purchasing and procurement
Tools of the trade, such as EDI, ERP, and e-commerce
08 - Human Resources Training: HR for the Non-HR Manager
This course is designed for teaching the essential Human Resources tasks and scope of responsibilities for people who are new to a management role.
Human Resources Training: Training HR for the Non HR Manager covers the following topics:
The basics of HR Management, including orientation, compensation, and benefits
Understanding job analysis
Legally defensible terminations, and more.
09 - Basic Business Management: Boot Camp for Business Owners
This course includes everything you need to get new business owners started on the road to success.
With sessions on inventory management, human resources, finance and accounting, marketing, sales, and even using social networking, students will be prepared to manage their new business. In addition, your students will learn about different business structures, who is managing and who is leading, how to create a brand, and the value of a strategic plan.
10 - Writing A Business Plan
This comprehensive Writing A Business Plan course is ideal for business owners who have little to no business plan writing experience, and for business owners looking to grow their business. When participants complete the course, they will have everything they need to write a compelling, complete, business plan that they can confidently use to support their business growth. You’ll learn everything you need, including how to describe their USP, perform research, examine the marketplace, create a marketing plan, develop financial projections, and present a compelling, living business plan package.
11 - Entrepreneurship 101
Start your entrepreneurial journey on the right foot with Entrepreneurship 101. This comprehensive, customizable course teaches the basics of entrepreneurship, covering topics that include:
Where to find business ideas and how to know if they are good ones
Developing product ideas and creating value propositions
Identifying your target market and customers
The basics of finance, including how to develop solid financial projections and where to find business funding
Business ownership options, such as sole proprietorships, franchising, and existing business purchases
Creating a business plan, executive summary, pitch deck, 30-second pitch, and white paper
How to protect your intellectual property
The six P’s of marketing
Leveraging social media
The basics of branding
Launching a business and keeping it moving
Being an entrepreneurial leader
12 - Intrapreneurship
Intrapreneurs are internal employees who use entrepreneurial skills and thinking to discover ideas that could benefit their organization. Workplaces are enhanced by intrapreneurs and their innovative ideas, and you can get a firm grasp on intrapreneurship and ways to embrace the process in your organizations with this course
At the end of this course, you will understand the importance of intrapreneurship; know how to identify intrapreneurs and assess your strengths; how to develop and gain support for ideas; and much more.
13 - Communications for Small Business Owners
This course covers everything that you need to know about getting your message out there. Focusing on communicating with existing and potential customers, is an essential skill that will help boost the number of customers and profits.
This course includes information on developing and conveying an effective message through a variety of channels, including traditional media and social media.
14 - Marketing for small businesses
This means understanding your environment, consumers, and how a small company can position itself even in the most competitive marketplaces. Our Marketing for Small Businesses course includes step-by-step lessons on understanding the marketing cycle, how people buy, strategies to implement on small budgets, and how to build a presence in the marketplace using traditional, Internet, and Social Media marketing. The resources in this course give small business owners, entrepreneurs, and start-ups with everything they need to set up a marketing plan.
15 - Kickstarting Your Business with Crowdsourcing
Smart entrepreneurs and business professionals are doing more with less using crowdsourcing. The Kickstarting Your Business with Crowdsourcing training course covers all the essentials of the major types of crowdsourcing: microwork, macrowork, crowdvoting, crowdcontests, crowdwisdom, and crowdfunding. Participants will learn about each type of crowdsourcing as well as the general crowdsourcing process, the most popular crowdsourcing platforms, and ways to engage the crowd.
16 - Building a Consulting Business
Business consulting is one of the fastest-growing industries around the world. You can get a great start to building your own consulting business with this Building a Consulting Business training course.
We’ve designed a comprehensive course that covers everything from developing a business plan to the nuts and bolts of a consulting business (such as rate sheets, contracts, networking skills, and sales and marketing strategies). Participants will leave the course with a head start on building their business.
17 - Building an Online Business
The internet has changed the way that we work, live, shop, and play. This Building an Online Business course walks students through the process of planning and launching their own online business.
Participants will learn how to: identify opportunities for an online business; find resources to support an online business; create a business strategy that includes a business plan, budget, and marketing plan; begin setting up a website, mobile presence, and storefront with e-commerce support; decide whether or not an online business can benefit from joining an online marketplace, and market an online business using social media and the internet.
18 - Making Your Business Better
Making Your Business Better is a course that provides students with a comprehensive overview of the knowledge and skills they need to ensure the viability of businesses in today’s world. The course material applies equally to product- and service-based enterprises.
The eight sessions of Making Your Business Better will introduce positioning and pricing; and guidance on marketing, relationship selling, and negotiation. Practical information on requests for proposals, project management, team building, and strategic planning is also incorporated into the course.
19 - E‐Commerce Management
E-commerce is growing by double-digit percentages every year. You will learn how to cash in on this developing market using the tips and tricks in this e-commerce management course.
During this course, students will learn how to set up an e-commerce store step-by-step. Participants will also learn about exciting trends such as responsive web design, m-commerce, and social commerce. Students will be motivated by case studies and examples from real-life e-commerce businesses such as Amazon and Wal-Mart.
20 - Creating Winning Proposals
Proposals are persuasive documents that are fundamental tools in organizational funding. Creating Winning Proposals looks at sources of funding, types of proposals, and how to write proposals that will meet the requirements of funding agencies, including a number of tips and techniques to increase the potential success of your proposals.
This course teaches how to plan and submit a successful funding proposal, including sources of funding and how to select a funder, the steps for a successful proposal, plus ways to evaluate your proposal, and much more. The most successful proposals are going to be those that fulfill the mission and values of your organization and that of the funding agencies as well.
An important aspect of proposal writing is building and maintaining relationships, which is also explored in this course.